Insights

Why Brands Should Consider Migrating to Xperience by Kentico

As digital expectations rise, marketing teams need tools that are not just powerful—but flexible, scalable, and future-proof. If your website is currently running on Kentico Xperience 13 or earlier, now is the time to consider upgrading to Xperience by Kentico, the next-generation digital experience platform (DXP) built for modern marketing and streamlined operations. At iMedia, we’ve helped brands navigate platform shifts like this, and we’ve seen firsthand how a strategic migration can unlock long-term digital success. Here’s why moving to Xperience by Kentico is more than just an upgrade—it’s a smart investment in your brand’s future.

Say Goodbye to Major Rebuilds with the Evergreen Model

Xperience by Kentico takes a significant departure from traditional CMS upgrades. With an evergreen SaaS model, you get continuous updates and improvements without the headaches of full-version replatforming. That means your marketing and development teams can stay focused on launching campaigns—not fighting with outdated infrastructure. Whether you prefer a fully managed SaaS solution or need the control of a self-managed cloud environment, Kentico gives you options. The SaaS offering comes with automatic updates, enterprise-grade security, and performance optimizations—perfect for teams that want to reduce IT overhead while maintaining agility. Xperience by Kentico is designed to be composable—meaning it can easily integrate with the rest of your marketing and business stack. Whether you need to plug in a CRM, connect analytics, or build a custom integration, the platform offers the flexibility to scale and evolve with your goals. xperience_by_kentico

A Better Experience for Your Team

The new interface in Xperience by Kentico is designed with marketers in mind. It’s faster, cleaner, and easier to use, featuring intuitive content workflows, drag-and-drop editing, and a centralized content hub. Your team will be able to move faster, collaborate better, and deliver more consistent messaging across channels. From personalization and automation to campaign tracking and SEO optimization, Xperience by Kentico packs in powerful features to help you reach and convert more of your audience. And with built-in AI capabilities and support for multichannel delivery, it’s easier than ever to create meaningful digital experiences at scale.

Simplified Migration Process with Xperience by Kentico

Worried about migrating your content, assets, or user data? Kentico’s Universal Migration Toolkit is built to streamline the upgrade from previous versions, making it easier to bring everything over efficiently—without starting from scratch. Working with iMedia, your team can move forward with confidence. Upgrading to Xperience by Kentico isn’t just about keeping up—it’s about getting ahead. From its modern interface and marketing tools to its flexible architecture and evergreen upgrades, it’s a platform built for what’s next. xperience_by_kentico_product_page If you’re ready to rethink your digital experience and want to explore what a migration could look like, our team at iMedia is here to help. Let’s talk about how we can future-proof your digital presence with Xperience by Kentico.
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